Open to opportunities

Making brands impossible to ignore

MSc Digital Marketing, Newcastle University. I turn scroll-stopping content into measurable growth and yes, I have the analytics to prove it.

Sieyana Kabra
70%Follower Growth
16K+Viral Views
5+Brands Scaled
SEO & SEM Social Media Strategy Content Creation Google Ads Meta Ads Analytics & KPIs Campaign Optimisation Brand Strategy Community Management SEO & SEM Social Media Strategy Content Creation Google Ads Meta Ads Analytics & KPIs Campaign Optimisation Brand Strategy Community Management
About

I'm the marketer who actually moves the needle

I'm a digital marketer who turns scroll-stopping content into engagement gold and yes, I have the analytics to prove it.

Armed with an MSc in Digital Marketing from Newcastle University and a track record of making algorithms work overtime, I specialise in social media strategy, SEO, and campaigns that actually convert.

When I'm not analysing metrics or debating the perfect posting time, I'm probably designing something in Canva, hunting for the next trending audio, or convincing brands that yes, they do need another Instagram Reel.

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Education
MSc Digital Marketing, Newcastle University
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Location
Bhilwara, Rajasthan, Open to Relocate
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Email
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Instagram
The Kit

What's in my bag

Every social media manager has their essentials. Click the bag to see what keeps me creating, strategising, and scroll-stopping every single day.

Tap to open ↓
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iPhone
Content creation, stories, and monitoring feeds 24/7. It never leaves my hand.
Always On
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iPad + Pencil
Canva designs, mood boards, content planning, and sketching campaign ideas on the go.
Creative Hub
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AirPods
Hunting trending audio for Reels. If I look zoned out, I'm actually researching.
Trend Research
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Content Notebook
Ideas come at the worst times. This notebook has saved more campaigns than any app ever could.
Strategy Central
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Lip Balm + Touch-Up
Because sometimes you're both the content creator and the talent. Always camera-ready.
Creator Mode
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Matcha / Coffee
Fueling analytics deep-dives, caption rewrites, and 11pm post scheduling sessions.
Fuel
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Mini Tripod
Any surface becomes a studio. Reels don't film themselves but almost with this thing.
Content Kit
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Power Bank
A dead phone during peak engagement hours? Not on my watch. 20,000mAh of peace of mind.
Non-Negotiable
Case Studies

The strategy behind the results

Stories behind the strategy what I built, what broke, what clicked, and what I'd do differently.

D2C Strategy Lab

Brands I've studied, uninvited

Independent concepts, not paid work. These are unsolicited brand strategies I developed to demonstrate how I think across Indian D2C and Gulf markets. I identified the problem, built the strategy, and mapped what I'd measure. No client brief. Just conviction.

Skills & Tools

What I bring to the table

Digital Marketing
Growth & Campaigns
SEOSEMPPCGoogle AdsMeta AdsCampaign Optimisation
Social Media
Content & Community
Content StrategyTrend AnalysisAlgorithm OptimisationContent Calendars
Creative
Design & Production
CanvaAdobe InDesignCorelDRAWVideo EditingNotion
Analytics
Data & Reporting
Google AnalyticsKPI TrackingA/B TestingPerformance Reporting
Selected Work

Results that speak

Viral Content, Instagram Reels
Reels hitting 16,000+ organic views
Created and published multiple Instagram Reels that went viral, racking up thousands of organic views and significantly boosting account visibility and follower counts. Click any reel below to watch.
16K+ Organic Views across Reels
Palak account growth - 4691 followers
Account Management, Personal Branding
25% Follower Growth in 30 Days
Executed a targeted content strategy that delivered a 25% increase in followers within a single month, growing the account to 4,691 followers.
4,691 Followers Achieved
NM Arthashastra Mumbai train station poster
Print Design, Mumbai Train Station
Mumbai Train Station Poster Campaign
Designed the NM Arthashastra Annual Academic Festival poster, which was selected for display at a Mumbai train station reaching thousands of daily commuters.
1000s of daily eyes
Selected Work

Content I have created

Three brands, three audiences, three different creative challenges. Here is the work.

01
Nucha
Fashion and Lifestyle
Nucha Instagram feed
Content strategy, design, and copywriting for Nucha, a sustainable fashion marketplace. Built content pillars around conscious style, community storytelling, and resale culture.
GrewFollowers by 10%
Scroll-StoppingCampaigns Built
Nucha 2025 recap
Nucha outfit inspo
Nucha xmas hacks
02
NM House of Nations
College Committee, Social Media Manager
NM House of Nations Instagram feed
Managed all social media for a college-level Model UN committee. Designed sponsor graphics, event announcements, and committee delegate content under a consistent visual identity.
3Content Formats Managed
FullBrand System Built
HoN sponsor post
HoN HOD applications
HoN chairperson post
03
Moodwear
Women's Wellness, Social Media Intern
Moodwear Instagram feed
Built an Instagram presence from zero for a women's stress and hormone wellness brand. Created the brand voice, visual system, and content calendar. Above-average saves rate across all educational posts.
0Followers When I Joined
HighSave Rate on Edu Content
Moodwear body awareness post
Moodwear workplace post
Moodwear women post
Testimonials

What people say

"

Over the past five weeks, Sieyana has been doing amazing work behind the scenes on our social media channels, bringing new energy, consistency and creativity to every post we share. Her work ethic has been outstanding: proactive, thoughtful, reliable, and always willing to go the extra mile. She has helped us shape clearer messaging, better visuals, and content that genuinely connects with women who want to understand their stress and hormone patterns. We are so grateful for the passion and professionalism she has brought to Mood Wear Ltd.

SM
Silvia Merchant FCCA
Founder and Managing Director, Mood Wear Ltd
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Sieyana handled all responsibilities for content design, creation, and managing the social media of our brand. She has shown great responsibility, sincerity, and a genuine willingness to learn. Her coordination skills, communication skills and attention to detail are par excellence.

AA
Arpit Arora
Co-Founder, Sneakarc
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Sieyana's dedication and talent were clear from the start. She quickly became an invaluable team member, consistently exceeding expectations. Her ability to develop effective social media strategies, coupled with her strong understanding of personal branding, made her a standout performer.

AC
Antara Chedda
Executive, Aprameya
Beyond Work

A little more about me

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Moved countries solo
Packed up and moved to an entirely new country for my Master's with zero friends, zero plan, and 100% audacity. Comfort zones? Never heard of her.
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Amazon book cover designer
Before marketing, I designed book covers for Amazon sellers. Yes, judging books by their covers is literally a professional skill of mine.
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Baking YouTuber
Ran a baking channel convincing people that buttercream roses were totally achievable. Spoiler: they weren't, but the views were real.
Contact

Let's make your brand impossible to ignore

Open to full-time roles, freelance projects, and collaborations that involve creativity, data, and the occasional gif.

Sieyana Kabra

Thank you for your time

I would love to chat about how I can bring energy, creativity, and results to your brand. Let's build something great together.

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